2018 China International Mushroom New Products and Technology Expo will be held on 10th-12th, April in Sanmenxia city. With the theme of "New Era, New Mushroom Industry, New Deed", this time of expo embraces on a series of focus issues such as supply-side structural reform, precise poverty removal and R&D of rare mushroom variety and market circulation of products in new era.

China International Mushroom New Products and Technology Expo has been splendidly held for over 17 times, over 5000 global mushroom enterprises and tens of thousands of people working in administration section of main mushroom production bases and all mushroom colleagues actively attend the meeting. On spot of expo, above 2000 kinds of products and equipment could be ceaselessly exhibited. After years of development, the exhibition has become the ideal platform for correlative enterprises to show up their images, advanced technologies, innovative products, to expand the market and strengthen the communication and cooperation between domestic and oversea colleagues, it is especially the grant-grand mushroom meeting which helps promote the innovation and development of correlative enterprises, distributors and mushroom primary origins between domestic and foreign.

THE IRISH FOOD board plans to spend millions on a mushrooms promotion drive, with a chunk of the budget set aside for advertisements with influencers.

Last year, Bord Bia issued a tender for a €2 million marketing campaign, which will be mainly funded by the European Union. The contract for the project has recently been awarded to London-based marketing firm Kindred Agency.

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Source image: Leon Farrell/Photocall Ireland

The humble Fungi will play a big role in our future!

At the beginning of February, comprehensive mushroom processing project undertaken by Heilongjiang Sanyuan Biotechnology Co., LTD was put into operation.

Heilongjiang Sanyuan Biotechnology Co., LTD was founded in 2017, the company is located in Tuanjie Village, Jiguan District, Heilongjiang Province and it holds 20 million CNY of registered fund.

With the passion of bag production, after reaching design capacity, the expected annual sales incomes hit 54 million CNY, profits attain 15 million CNY while annual output on superior Black fungus bag comes to 30 million bags, which helps create a new agricultural situation, boost rural prosperity and inject new impetus and vitality.
 

Lingshou County is known as one of the largest cultivation and distributing centers in Northern China, along with Chinese New Year Spring Festival approaches, phenomenon of thriving production, marketing and stabilized but raised price have been shown on market of fresh mushroom.

In Shijiazhuang Qiaoxi Vegetable Wholesale Market, daily passenger flow volume hits over 40,000 person-time. After entering the twelfth month, simultaneous rising on volume and price has been implied on transaction status of fresh mushroom.

After years of development, industrialized mushroom production has been realized in Lingshou County while mushroom cultivation has been recognized as the crucial industry. To look into the future, the development momentum is rather forceful.

Recently, a White Stropharia rugoso was surprisingly found in Huangshi Village, Xuyong County, Sichuan Province of China.

“It is undoubtedly the new variety of Stropharia rugoso went by natural variation, it is also the highest quality among all mushroom varieties and it plays significant importance to scientific mushroom cultivation and industrial development,” introduces Agricultural Department of Sichuan Province in excitement.

In order to determine natural variation of the white Stropharia rugoso as genotypic variation and acquire new Stropharia rugoso variety, the pure white treasure was taken back to local Agricultural Bureau and was finally affirmed as natural variation, later, technical staffs conducted tissue isolation, collected its white gene, carried out the breeding experiment and harvested a lot.

As a kind of high-end mushroom variety, Morels keep on gaining popularity by customers in virtues of abundant nutrition and tender flavor. Besides, as the variety which holds scarce market, market price of dried Morel once reached 2000 CNY per kg in China.

Learned from Kunming Institute of Botany of Chinese Academy of Sciences, On 19th of January, new movements were given out on Morel cultivation by maven, which indicates a new circumstance -Morel cultivation at all seasons.

Over the years, motivated by economic profits, wild Morels have been excessively foraged in most regions of China, which almost results in Morel extinction. However, along with its smooth wild domestication and artificial cultivation, market demand has been gradually eased. In addition, by reason of preference on low temperature, Morel sowing is usually done in winter while picking season arrives in spring in China, which leads to stockpiling in peak season and low price.

After 20 years of dedicated exploration, new mode of Morel cultivation has been successfully developed in Kunming Institute of Botany of Chinese Academy of Sciences. On aspect of that, cultivation period could be shortened from 120-180 to 60-100 days while success rate is improved by 20%-30%.

In Yunnan, Sinkiang and other 7 provinces of China, demonstrative cultivation that covers over 10,000 mu has been promoted, pure incomes on each mu attain at least 8000 CNY per season.
 

On 25th, January, through tissue isolation, pure mother strain of wild Coral fungus collected by Puwa Village, Fangshan District, Beijing was obtained, and formula of mother strain was also singled out after formula experiment.

According to know, the experiment determined different Nitrogen and Carbon sources as influence factors, and 8 formula combinations were designed. After the inoculation, technical staffs evaluated on aspect of growth speed, growth tendency and uniformity of mycelia, finally a mycelia formula which highlights quick growth speed, even and dense mycelia was sorted out. Now, it is used for production and preservation and is expected to be improved via subsequent experiment.