Morel is a kind of high value-added agricultural product which not only holds short cultivation period, but also shows easy cultivation technology. The climatic and geographic conditions in Yichang City, Hubei Province of China are suitable for Morel cultivation. In 2015, trial Morel cultivation got succeeded in Yichang City, Yichang Kunbo Biotechnology Co., LTD aimed at cultivation potentials of Morel and started to vigorously promote Morel industry with local farmers. 

This year, Morels cultivated in 52 mu of land have been ushering bumper harvest, according to know, average mu output on fresh Morel comes to 180 kg while the uppermost mu output totals 300 kg, the market price on fresh and dried Morel is respectively at 140 CNY and 1600 CNY per kg, after deducting costs, average mu incomes exceed ten thousand CNY, which indicates rosy revenues. According to statistics, in first half of this year, cultivation scale of Morel came to over 1000 mu while average mu revenues reached 12,000 CNY in Yichang City.